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Trends & Signals

By: Kristin Kanders

Explore the latest insights, thought leadership, and research from FCAT®

Blockchain, Design

I Guess We're Not in Kansas Anymore: Art, NFTs, Gaming & the Blockchain Experience

Kristin Kanders

February 1, 2022

I’d never heard of non-fungible tokens (NFTs) – digital proof of ownership enabled by the blockchain – until 2021. Like many, I came to them through mass media, through the likes of Kevin Roose of the New York Times auctioning off his column as an NFT and the artist Beeple selling an NFT of his artwork for $69 million at Christie’s. What was this new phenomenon all about? Clearly people were excited about it, and not just the “hodl” crowd. (For an overview of NFTs and the myriad ways they are being used today, this video is a good primer.)